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facebook marketing in cape town

Tricks to get the best out of your Facebook ad campaign

1. Market your post to large audience (different locations) using a very small budget (say R30) to get a relative high amount of likes, post engagements.
2. Then remarket the same post in your area, to your target audience. The post engagement will be relatively high than a new promoted post with zero engagements, likes.
To get the best out of ad campaign on facebook, social proof is vital. (likes, comments lure your target audience to engage with the post)

3. Overally; have a correct detailed targeting. You don’t have to market to a wrong audiences (know the target market) otherwise the cost per click will be very high for nothing. Thus why I recommend Google Analytics to track social media traffic and for decision making as it shows demographics of people interested in your business.
Read the list of 15 facebook marketing tips that add valued to your small business / start up company

15 Facebook marketing tips for small businesses

1. Create a business Page, not a personal profile.
2. Add a great cover photo.
3. Add a recognizable profile picture.
4. Prioritize quality over quantity.
5. Add Facebook social media buttons to your blog and website.
6. Optimize your "About" section -- especially the preview.
7. Choose a call-to-action button.
8. Post at the best times for your audience.
9. Join Facebook marketing groups and post on regular basis
10. Post your most compelling visual content.
11. Post videos, especially live videos.
12. Use Facebook Insights to understand your audience
13. Schedule posts in advance (you can use social media tools like Hootsuite, SproutSocial,)
14. Choose the right advertising tool.

Strategic Facebook Marketing for Businesses (shared experience).

Facebook has grown beyond the once known platform for chatting and status updates, a place for sharing photos and fun. Face book has exposed its effectiveness side of internet marketing (Social Media Marketing). Marketer, Businesses and entrepreneurs have to stay abreast to the alterations on facebook platform as to effectively use Facebook as a marketing tool. Read More...

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